Buffalo Wild Wings has been leaning into collaborations with greater gusto lately. After being so impressed by their Pringles crossover, I’m eager to sample Campbell’s parmesan garlic-inspired chicken noodle soup. There’s a lot to discuss, so let’s dive right in.
Our Verdict
Pros: This is a distinctly niche offering. Campbell’s reimagined its thick, creamy chicken noodle soup by layering in a garlicky base and showering on parmesan to mimic Buffalo Wild Wings’ parmesan garlic wings… because apparently that’s the vibe we’re chasing now.
The soup turns out to be genuinely enjoyable. While the garlic hits you a bit aggressively at first, the richness of the cream quickly smooths things out. As the initial bite settles, you pick up other notes—green onion, red bell pepper, and carrots.
The egg noodles tucked into the creamy mixture carry some heft. They still land on a spoon—admittedly a quirky detail—and for a moment I was so taken with their size that I nearly grabbed a fork to tackle them. Which is odd. Eating soup. With a fork.
I could see this wing-inspired chicken noodle soup serving a very specific purpose—perhaps at a football watch party. You can wow your friends with this find, and they can enjoy wings in a form that doesn’t leave their hands sticky or gooey.
Cons: Now this is an intriguing one. I appreciate the soup for what it is. What I’m grappling with is why we ended up with parmesan garlic chicken noodle soup. It isn’t superior to Campbell’s classic creamy chicken noodle soup. It has its own distinctive taste from the garlic and parmesan, but it doesn’t actually add meaningful value. Given a choice, 10/10 times I’d still reach for Campbell’s regular creamy chicken noodle.
I can’t even fully endorse this for fans of BWW’s parmesan garlic wings. It’s a bit awkward to admit, but as much as I’m a fan of both parmesan cheese and garlic, I’m not quite fond of Bdub’s parmesan garlic wings, yet the soup remains enjoyable.
Honestly, I suspect this product was born more out of curiosity than necessity. Campbell’s has led the canned-soup market for ages, and this was a nudge for their chefs to explore something new. If that’s what keeps Campbell’s headquarters energized, then I look forward to the Buffalo Wild Wings honey BBQ canned soup collaboration next.
